Guide
How to get more Google reviews, without breaking Google’s rules
When people choose between you and the business down the street, the number and freshness of your reviews often decides. The good news: getting more is mostly a routine, not luck.
Why reviews decide who gets the call
On Google Maps, customers see your star rating and how many reviews you have before they see anything else. A business with many recent reviews looks busy and safe; one with a handful of old ones looks like a risk, even if its work is better.
Ask every customer, right after the visit
Most happy customers never think of leaving a review. They do it when they are asked, at the moment they are most satisfied: right after the job or the appointment.
Ask everyone, not only the customers you think are happy. Google forbids asking only satisfied customers, and asking everyone is also what makes the routine work.
Make it a 10-second job
Every extra step loses people. Send the direct review link from your Google Business Profile, not a link to search for you.
- A short text message or email after the visit, with the direct link.
- A QR code on your counter, in your van or on your receipts.
- One sentence, in your own words: thank them, and ask.
Answer every review
Thank people for good reviews, briefly and personally. Answer a bad review calmly and offer to sort it out: future customers read your answer more than the complaint.
Answering also shows Google and customers that the business is active.
What Google forbids
These can get reviews removed or your profile restricted:
- Offering a discount, a gift or anything else in exchange for a review.
- Writing reviews yourself, or buying them.
- Asking only satisfied customers, or discouraging unhappy ones from reviewing.
- Asking staff, family or friends who aren’t real customers.
If you’d rather not think about it
Our Visible plan sends the review request to every customer automatically, drafts an answer to every review and adds a QR card for your counter. We guarantee 10 new genuine reviews in 60 days, or we keep working for free until you have them.